Celebrity Legacy Vault™
CELEBRITY LEGACY VAULT™
A living, evolving archive of humanity, powered by birthdays, voices, music and memory, traveling the world and anchored beneath the Hollywood Sign. The world’s first immersive celebrity brand showroom, part private museum, part hologram, meet & greet experience. 100% iconic.
Hologram Tech by HoloConnects, global leader in next-gen hologram tech since 2019, trusted by UNICEF, United Nations, Nike, BMW, BAFTA's, Netflix, Meta-Oakley, T-Mobile, Epic Games, PlayStation and many more.
WHY LOS ANGELES?
50M+
LA Tourists
50 million people visit the
Hollywood sign each year or view it
10M
Visit Walk of Fame
Visitors often leave underwhelmed, lacking a true experience.
$85K
Star Cost
Celebrities all have to pay
with minimal ROI.
MISSION STATEMENT
Greatness sparks brands, moves culture, and inspires generations.

At the Celebrity Legacy Vault™, we unite celebrity brands, cultural IP, and iconic real estate directly under the World's most iconic landmark, the Hollywood Sign.

Through sport, sound, fashion, art, and entrepreneurship, we drive impact to empower youth and inspire the future of fame.

Legacy isn’t preserved; it’s multiplied.
Where Legends Live. Where Culture Sells. Where Impact Begins.
WHY NOW?
A ONCE-IN-A-LIFETIME COLLISION OF SPORTS, MUSIC & CULTURE IS
ABOUT TO REDEFINE LA
1
TomorrowLand Viewings by DJ's - Property Acquired and Site Visits
May 2 & 3, 2026 (2 days)
2
America 250
July 4th, 2026 ( celebration of 250 years of American Independence, year long )
3
FIFA World Cup
June 11, 2026 to July 19, 2026 (39 days)
4
SuperBowl 2027
Valentine's Day (February 14th, 2027) Game Day (One week)
5
LA 28 Olympics
July 14th to July 30th, 2028 (16 days)
6
LA 28 Paralympic Games
August 15th to August 27th, 2028 (15 days)
7
Oscars Celebrate 100th year (Los Angeles 2028)
March 15, 2028
YET,THIS IS
THE CURRENT STATE OF HOLLYWOOD
A FALLEN STAR OF TOURISM
Outdated Model
  • Outdated Format: Static, sidewalk stars with no digital or interactive value (Stars $85K)
  • Poor Guest Experience: Awkward crouching photos; Madame Tussauds reduced to basic wax figures.
  • No Gen-Z Engagement: Missing pages, no storytelling, no tech integration on site and a 2 star rating for user experience on HWOF iTunes app.
  • Damaged Brand Perception: Widely criticized, called “the world’s worst tourist attraction” on Reddit.

Hollywood HoloFame™ Solution (CLV)
  • Modern & Engaging: HoloFame™ holograms create dynamic, interactive legacies, replacing static stars.
  • Gen Z & Global Appeal: Live storytelling, AI narration, and digital profiles for deeper connection.
  • Integrated Impact: Ties to charity & mentorship. Commerce-Ready: Live-streaming showrooms, product drops and brand showcases.
  • Memorable Experience: Offers a tech-driven, shareable alternative to a simple photo.
A NEW HOME FOR LEGENDS
LEGACY & STORYTELLING
WE BELIEVE IT'S TIME
FOR A NEW ERA
MODERN FAME DESERVES A NEW ADDRESS

WELCOME TO THE HOLLYWOOD BLOCK OF FAME™
WATCH HERE: LINK
Phase I: Gardens & Land Re-design, planning for Global Events
  • March / April 2026: Land acquisition finalized, pop-up CLV on wheels Live At The Sign activation
  • Spring 2026: Begin A-Frame renovation, landscaping and garden development
  • July 4, 2026: America’s 250th Birthday
  • June - July (FIFA 2026): International pop-ups, brand moments, and cultural programming across our social impact
Fast activation through gardens and temporary structures via expedited film permits. Long-term buildout led by award-winning Creative Designer & Architect Advisor Tino Schaedler, known for Austria's 007 Elements Museum and Christian Lamb Program Director

02:30

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Last House on Mulholland | Look At This!

The other lot next door where we will put wellness, padel and nba grade padel court

YOU WON'T BELIEVE WHAT'S HIDING DIRECTLY UNDER THE HOLLYWOOD SIGN

The Secret Spot Where Hollywood Legends Live Forever
Fireproof Construction
  • Rammed-earth + concrete landmark, showcase for LA
  • Sustainable build with AI tech & sonic Summit to the Sign
  • Private A-Frame museum where every visit gives back
Global Icon Tribute
  • Honors diverse talent through AI, sonic experiences & a Tree Sculpture by Studio Drift
  • Monthly zodiac tributes
  • Performances & messages to kids in children's hospitals
Digital HoloFame™ Experience
  • Hologram vaults for entertainment history with voice & sound
  • First-ever Airbnb Experience with hologram tech
  • 24/7 self-service access via app
Minimal construction, maximum cultural yield. Land preservation + storytelling, not overdevelopment.
HoloFame™ Vaults: Messages & Media
Gourmet Kitchens: Commercial & Tasting, Legacy Supper Club
Influencer Hub: Test Drives, Products & Earnings
Media Studios: Podcasting, Auditions, Karaoke
HoloFame™ Studio: Meet & Greet, Immortalization
Rooftop Experiences: Filming, Streaming & Dining
Live @ The Sign: Commerce & Social Media

AMERICA 250: ANNOUNCEMENT OF NEW PRIVATE AIRBNB EXPERIENCE, GARDENS OF GREATNESS
AMERICA'S ICONS AND BRANDS MADE IN AMERICA
NATIVE TRIBES HONORED IN GARDENS
Design Concept Vision Board: Before & After
Unmatched proximity to the Hollywood Sign (900 Feet Away)!
Experience 3D Projection Video Mapping on the sign (as seen in the BET special), proposed for FIFA Closing, Super Bowl 27, and LA Olympics 28, supported by brand sponsors and charitable giving.
CELEBRITY LEGACY VAULT™.
HOLOFAME™ COLLECTIONS & NEW DROPS
Car Collectors on the HoloFame™ Grid, it's as if the car is truly there. Visit and see famous car collections under the Sign. Each car is part of the Fresh Kids™ mobility program and a House O Fame™ partner.
Why we belong there: The Celebrity Legacy Vault™ turns fleeting moments into permanent cultural legacy, when the crowd goes home, the truth remains in the Vault.
Our CSR program fights hate in what started at 5 schools in Berlin this January 2026, expected to be rolled out to 100+ German schools with messages of hope.
PEOPLE'S PANEL: Proposed partner People Magazine
USA expansion: free to schools & children's hospitals, fully funded by our partners in fame.
AN UNFORGETTABLE EXPERIENCE
Already an Award-Winning Airbnb Experience: Currently #2 in California. Even Pre-Renovation.
Our goal: To become the #1 most booked Airbnb Experience in the world.
Heart Portal Entry
  • 1.5M+ annual visitors now access. First-ever access to private property closest to sign.
  • Scan your Heart Portal QR Code for entry to view HoloFame™ & listen to Hollywood stories from the GOATs
A Private Key to Hollywood
By appointment via app or Airbnb
  • The Library of Human Influence, AI Entertainment Series, Breakfast, Supper Club for thought leaders, founders, celebrities, and venture partners
Selfie Spot, Stream
Live At The Sign™
  • Charity Sets: Tiny Desk & Boiler Room, MTV acoustic, inspired live performances with surprise GOATs
  • Hollywood Sign Summit: LA skyline selfies from the Sign
  • Community Lemonade Stand: Funding LA fire relief
Hollywood Giving Tree
Studio Drift and Tino Schaedler
  • Legacy Leaves for charities & famous birthdays
  • QR codes unlock stories, drops & AI-powered messages
  • AI matching delivers birthday-driven charity moments
Kobe & Flippers World with Cactus Jack &
Sonic Sustainable Garden
  • Kobe's Court, Scent Lab, Scent Garden
  • Naming rights & Brand Sponsorships for innovative
  • Begins with a scented sonic journey, America's Flag Activation for 250th Celebration
  • Leads to the summit to the sign for ultimate selfie station
Legends in the Sky Rooftop
  • 24/7 Brand-Sponsored Podcast & Streaming Studio, with ping pong & celebrity takeovers
  • Experiential pop-ups from dinners to screenings
  • Proposed Brands: Fanatics, Nike, Uber, Sports Illustrated
  • A Frame keeps preserves the cultural history of California, photo exhibit of famous guests to the Sign
NOT YOUR AVERAGE CLASS TRIP…
THIS IS HOLLYWOOD, HOME OF AMERICA'S GREATEST CLASS TRIP TO THE SIGN
Rendering of what is possible on the land
SEE WHAT'S BEEN SH0T AT THE PROPERTY

01:00

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Coty Brand Story Icon: Miley Cyrus for Gucci Flora

Blurring the lines between reality and imagination, Miley Cyrus stars in the latest campaign by Sabato De Sarno for the new Gucci Flora Gorgeous Orchid Eau de Parfum telling a story of empowerment and self-love, one that embodies the radiant and unexpected facets of the new fragrance. #GucciFlora #MileyCyrus #GucciBeauty Creative Director: Sabato De Sarno Artistic Director: Riccardo Zanola Art Direction: Lolita Jacobs & Jean-Baptiste Talbourdet-Napoleone Directors: Jacob Bixenman an

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BET Shines On The Iconic Hollywood Sign! | BET Awards '22

A behind the scenes look at what it takes to pull off a never before seen reveal for this year’s promo of the BET Awards 2022 on the iconic Hollywood sign. SUBSCRIBE to #BET! ►► http://bit.ly/1U0v9xG Stream Black Culture with BET+. Kick back and enjoy movies, TV series, exclusive originals and the best of Tyler Perry. Sign up for BET+ ►► http://bit.ly/betplus Connect with BET Web: http://www.BET.com Facebook: http://www.facebook.com/BET Twitter: http://www.twitter.com/BET Instagram: http://

02:58

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Marques Houston - Tired Of Hollywood (Official Music Video)

Tired Of Hollywood (Offical Video) by Marques Houston https://marqueshoustonmusic.com Copyright (C) 2024 Phoenix Music Group.

Instagram

L.A. TEQERS on Instagram: "@teqball you are never really playing an opponent. You are playing yourself, your own highest standards, and when you reach your limits that is real joy. #teqball #sportofth

35 likes, 2 comments - lateqers on December 13, 2019: "@teqball you are never really playing an opponent. You are playing yourself, your own highest standards, and when you reach your limits that is real joy. #teqball #sportofthefuture #lovethegame #hollywood #lateqers #losangeles #venice #california #la #hollywoodsign".

PARTNERS
  • • Sustainable Film Fund: Film and storytelling partner activating Hollywood relationships, social impact films, reunions, panels and intimate screenings, focus groups, listening parties, album, film release, casting and more. Connects the Hollywood Block Of Fame™ with entertainment, AI, global film industries, NGOs through hologram and in person programming.
  • Live at the Sign™: Intimate performances under the Hollywood Sign with Hall of Fame athletes, musicians, film icons and global DJs. Charity driven content supporting Children’s Hospitals through HoloFame™.
  • Culture Under Construction: Docuseries and micro content documenting the Hollywood Block Of Fame™ build including charity collaborations, brand storytelling, sustainable construction and Live at the Sign™ moments.
  • FUTR Tech App Earth Tour Live Aid Producers: Three year global streaming series across sixteen venues with forty plus A list artists combining Live Aid legacy with advanced technology for cultural and philanthropic impact.
CORPORATE SOCIAL RESPONSIBILITY
RE-IMAGINED
Greatness isn’t just remembered, it’s passed on.

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POD at Schools

GOAT Pod at hometown schools of the GOATs with HoloFame™ messages, From Detention to Reflection- awards based and effective meditation, school of greatness inside POD and more.

Celebrity Legacy Vault™ turns fame into forward motion.
Each honoree extends their legacy beyond the spotlight by gifting holographic mentorship boxes to their alma mater and a children’s hospital, transforming celebration into impact and making philanthropy a permanent part of greatness.

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VENUES FOR CELEBRITY LEGACY VAULT™

The GOAT Museum™ presents Celebrity Legacy Vault™ Pop-Ups where each celebrity brand offers a give back opportunity and turns stadium audiences into an engine for philanthropy, 888 youth jobs created, effortless donation streams unlocked, and measurable ROI for partners who back culture, community, and legacy.

GIVING BACK
FRESH KIDS PROGRAM
FRESH KIDS AGENCY (CLICK HERE)

Heyzine

Fresh Kids Mobility Program

Sustainable Screens Network. Turning storefronts, cars, buses, and everyday drivers into screens. Billboards for the people. Powering the Fresh Kids Mobility Program Where turning 18 means a Fresh Start Internship, a starter kit, and real opportunity to create income alongside icons, art, and storytelling.

celebritylegacyvault.com

HOLLYWOOD BLOCK OF FAME™

A Docu-Series: Culture Under Construction, Making Of Hollywood Block Of Fame™

  • Founding Partner Impact: Champion sustainable entertainment & high-impact charitable initiatives using our fiscal sponsorship with Players Philanthropy Fund, Inc., a Texas nonprofit corporation recognized by IRS as a tax-exempt public charity under Section 501(c)(3) of the Internal Revenue Code (Federal Tax ID: 27-6601178, ppf.org/pp).
  • Tax-Advantaged Giving: Donations for Hearts, Leaves, and Celebrity Legacy Vault™ items, streamed across platforms and TikTok Shop, may be tax-deductible to the fullest extent permitted by law via our IRS-approved fiscal sponsor, PPF Fund.
  • Early Partner Privileges: Receive priority venue access and flagship donor benefits reserved for founding supporters.
CURATION
Nominated 2026: A cultural hub connecting stars, fans, and causes, preserving legacies, and fueling philanthropy.
Film & TV Soundtracks
Movie Anniversaries, Cinematic visionaries who redefined storytelling, cast and crew reunions
Electronic Music
Groundbreaking artists who reshaped culture, a first ever HoloFame™
Sports, Poker, Charity Poker Founders
Legendary players who captivate audiences streaming banter and fun at the tables, with speeches and more
Gaming & E-Sports
Strategic masterminds and competitive pioneers
Digital & Fashion
Creators, streamers, trailblazers, archives, consignment and rentals
Live Performance
Performers stream live from our locations for charity benefits

Exclusive Member Benefits, learn more here: unknown link
Infinity Key: Founding Brands
  • 1 lifetime activation/year, family, friends & corporate (First To Confirm Basis)
  • Access to all ecosystem destinations
  • Brand storytelling in CLV™ HoloFame™ Pod on site
  • Hollywood Galaxy Mall pop-up, beginning Aug 2026
  • 8 complimentary network activations/year
  • Global press, lead lists & stats
  • TikTok Shop and social commerce platforms, affiliate package
  • Film placement priority for selection via Sustainable Film Fund
  • Priority auction access
  • 1 HoloFame™ Mini donated to a children's hospital or school of your choice — globally
TIMELINE & NEXT STEPS
EARLY 2026
  • Strategic & Capital: Secure real estate co-investors; launch Donor Circle & HoloFame™ Bookings
  • Design & Production: Finalize architecture & permits; establish hologram studio; begin content for showroom & GOATs series
  • Hollywood Block of Fame Documentary: Confirm talent & funding and bookings, filming for Electronic Music & Poker HoloFame™
June 2026
  • Kobe Tribute Court, fashion meets art, pop-up padel court, Birthday Legacy Supper & foundation giveaway.
  • Flagship preview announcement for America's Birthday
Summer 2026
  • Programming & Launches:
  • FIFA 26: Football GOATs showcase, watch parties, HoloFame™ sessions.
  • July 4, 2026: America's 250th GWR attempt & landmark activations soft opening.
  • Youth & Tech: Launch Youth Internship Program & global AI app.
  • Hollywood HoloFame™ Invitations Sent
The power here is third-party storytelling. When a brand tells its own story, it’s advertising. When an independent platform tells it, it becomes culture.

That’s what builds trust and relevance with the next generation.
HOLLYWOOD NEEDS A FACELIFT
MEET THE TEAM BEHIND THE REVIVAL
Global Award-Winning Visionaries Unite: From Luxury Hotels to Iconic Museums and Tech Innovation: unknown link
This is just a glimpse of our collective impact. As GOATs building with GOATs, we're ready to deliver what Los Angeles needs, solving problems and sharing the love
Celebrity Legacy Vault HoloFame™ Curators:
Farah Selena
Tino Schaedler
Christian Lamb
Creative Director of Photography:
Davis Factor
Director of Wellness (Consultant):
Carla Pregigueiro
Founding Team's Work
HoloConnects Clients
Strategic Global Music Streaming & Live Experiences Partner,
Earth Tour & FUTR Tech
Live Aid Producers • Live Music Streaming • Social Good & Climate Impact
50+ years combined experience with global superstars
Unmatched industry connections worldwide
JOIN US
WHERE GREATNESS LIVES FOREVER
More than a museum, it's LA's most exciting real estate block: a shrine to modern fame and philanthropy. Claim your Infinity Key, nominate your GOAT, and make history under the iconic Hollywood sign.
Get in touch.
Contact Us
Email:
Legacy Team [email protected]

Fame and Philanthropy Director, Farah Selena
+1-917-416-2095
© 2025 Chateau Artisan™. All rights reserved. Celebrity Legacy Vault™, Hollywood HoloFame™ , Live At The Sign™ and Hollywood Giving Tree™ global experiential destinations are registered trademarks and protected by international copyright laws. Unauthorized use or reproduction of any content without express written permission is strictly prohibited.
Disclaimer: All images, logos, and references in this proposal are presented for conceptual and illustrative purposes. Celebrity Legacy Vault™ is developed in active partnership with Icons & Impact Foundation (The GOAT Museum™). The individuals and organizations listed as part of the team are confirmed collaborators and partners engaged in ongoing development, planning, and execution. The flagship Los Angeles property referenced is currently subject to acquisition, final underwriting, and closing. No representation is made that ownership or control has been finalized at this time. If this specific property becomes unavailable, a comparable site within the Los Angeles area will be secured without impact to the project’s mission, programming, partner participation, or planned activations. Further more, our Hollywood HoloFame™ is an independent cultural project and is not affiliated with or endorsed by the Hollywood Chamber of Commerce, the Hollywood Walk of Fame, or the Hollywood Sign Trust.
Icons & Impact Foundation (The GOAT Museum™) operates as a fiscally sponsored 501(c)(3) nonprofit. Contributions made through the nonprofit are tax-deductible to the extent permitted by law. All charitable programming, donor benefits, and nonprofit initiatives are administered through the Foundation and remain valid regardless of property timing or location adjustments.
Celebrity Legacy Vault™ is a for-profit entity responsible for real estate development, experiential programming, brand partnerships, media, and commercial operations. The nonprofit and for-profit entities operate in coordination through formal agreements to advance shared cultural and charitable objectives while maintaining appropriate legal and financial separation.
All formal announcements regarding property acquisition and additional partnerships will be made upon execution of definitive agreements.